HUI of PENTAGON’s original Japan fan concert, WHU IS ME : SWITCH, took place in Tokyo on November 7, 2025.
The event was designed to bring HUI’s music closer to fans in Japan. A welcome kit and special merchandise for different seating categories added to the concert experience.
Through content business and live event projects in Japan, EVENENT is creating more opportunities for artists and fans to connect while building experience in local live content production.